We debated whether this report should ever be written for years. We knew that there were some disturbing facts about Michael Adams, but we always weighed them inside his overall help-to-harm ratio. We measure the help to harm ratio in everything that we do, and in every recommendation that we make. Being ethical requires finding and embracing the lesser of evils, and journalism is no exception. Above all, we must first do no harm.
We finally reached agreement that Mike Adams has been heavily tilted towards being more harmful than helpful, and that he has been for a number of years. The ratio recently became much worse. With much reservation, we decided that this had to be written, and none of our colleagues would ever muster the courage to do it for us. So now we take the lead, because we have to.
As reporters of health issues that particularly highlight the methodologies of alternative medicine, we have monitored the work of Mike Adams from his earliest writings, and we have likewise monitored the works presented at Adams' main web site, Natural News [formerly News Target]. During earlier times, we had recognized so much bursting potential in Michael Adams that we gave him free advertising in Naturally Good Magazine.
We eventually realized that Adams' business is like that of Kevin Trudeau's. This policy consists of being obscure about critical details concerning alternative disease treatment methods, which individuals are encouraged to pay money to obtain the official media. Such media tends to be little more than marketing itself, because even the included health suggestions tend to be plugs for more products, in addition to the more blatant marketing for additional media that is found at the end of the documents. Incredibly, Mike has a history of writing that he does not do it for the money, even inside those commercial books themselves. He seems to have carefully molded his business strategy after Kevin Trudeau's extremely profitable marketing empire. Regardless of whatever readers might feel about either Adams or Trudeau, it cannot be denied that both of them are truly brilliant marketers. The biggest difference between Kevin Trudeau and Mike Adams is that the latter boldly takes it a few steps further. Adams actually gives harmful health advice, whilst railing that the F.D.A. is unfairly persecuting people like him. In actuality, Adams is not being persecuted at all. The F.D.A. could put Adams away in a heart-beat, so his entire lone ranger routine is little more than marketing that is meant to generate karma and credibility for himself amongst the disenchanted. He is alternative medicine's pied piper.
Adams has never truly been anti-establishment, because he is the establishment. Adams is a proud businessman with his own online health store, a sizable media empire, the owner of a lucrative software company, a mass-marketing genius with affiliates, owner of a web site that is somewhere near the 700th position for web sites in the United States, and now Michael is routinely getting free advertising for himself to millions of people by way of his new connection to Alex Jones.
We conclude that Michael Adams is severely ethically challenged, but he compensates with his cunning. He is doing quite well for himself, despite his persona of a meekly lone ranger involved in fighting corporate Goliaths on our behalf. We have become convinced that his 'ranger' routine is a slight-of-hand trick that is designed to improve his marketing efforts and to discourage this sort of factual exposure. Most of our alternative media colleagues would consider this report as journalistic suicide, because Mike Adams has marketed himself so well as the uncaped crusader. His crusade to rid the world of globalists and unethical corporations would best begin with a hard look in a mirror.
We are concluding this report with a public confession about our complicity in the rise of Mike Adams. What comes next is the most painful paragraph of this document, because it exposes a failure at Health Wyze Media. Let us preface by stating that our intentions were always good, but our policy was flawed. We have debated Adams' merits as a researcher and as a human being for many years. These things could still be debated now. However, we always knew that there was something about Mike Adams that could never be debated. This special quality is his marketing skill. He is a master marketer at a level that we can barely grasp. In fact, this is the one thing that we envy about Mike. Early on, we recognized that we could never market alternative medicine as well as Adams did. The particular items that he marketed were often questionable, but we felt that his marketing at least helped people to realize that there might be viable options to the hellish pharmaceutical treadmill. We felt that perhaps through our silence that some people would ultimately find better sources of alternative information; like the Health Wyze Report, for example. In retrospect, our former policy was like making a deal with the Devil. We recently discovered that there was something terribly wrong with our policy of silence, based upon the continual messages from people who have worsening cancers, which have included questions about why mushrooms were not helping. We must wonder how Adams responds to such questions, and if he is willing to simply let those people die. We recently realized that we could not do it anymore. I told my colleague, Sarah Corriher, "Damn-it, this is going to stop, and we're not going to be silent anymore". Her reaction was the 'it's about time' one.
I am continuing with the most disturbing of all the topics herein. It encompasses something vitally important that the overwhelming majority of our readers will have missed. We missed it ourselves until recently, despite having been dedicated health researchers for over six years. Going back to our early history, the pervasive carnage and corruption that can be seen within the modern medical establishment was one of the guiding factors that prompted our initial work. Believe it or not, Mike Adams was one of the people who inspired us to begin it. Many things have changed throughout that six-year period, and we have grown in wisdom. Since the beginning, one of our core ideals has been to become the most politically incorrect of all alternative media sources for health; and thereby, to be the most honest of all sources. We knew that political correctness is always a corrupting factor, regardless of the particular politics involved; because political correctness means hiding facts or rewording them to avoid popularity problems with one's peers. We believed that we would never be guilty of this, until we realized that we were already guilty.
It is an expression of a much greater problem that goes far beyond Health Wyze Media and Natural News. Our epiphany is that all of the people behind the alternative sites about health are working together: either directly or indirectly. There is no independent research that is independently peer-reviewed amongst the others. Even the most absurd findings are analyzed through a politically correct lens, and marketability is usually the final factor concerning which treatments are valid. The situation grotesquely mirrors the bad science and corruption of the medical industry. Sometimes the motive is financial gain, and it is popularity at other times; but truth cannot be found amongst those who do not possess ethics. Despite our admitted flaws and mistakes, we still believe that our alternative health research is the most independent and thereby the most honest.
The bigger problem was revealed when we noticed that our formerly esteemed peers at the Weston A. Price Foundation had begun using the term "superfoods". We immediately knew that they had been Miked. We took a quick scan of their site to verify; and verify it we did. The next thing of notoriety was an article by Sally Fallon Morell that was entitled, The Great Iodine Debate. There was actually very little debate. The article promoted drinking ever-increasing amounts of elemental iodine, as if it were a healthy elixir. Take the following quotation from the article as an example of the new age and politically correct science that most of our peers have embraced:
"Abraham and Brownstein argue that the iodine requirement is 1,500 mcg per day (1.5 mg), which is difficult to achieve without using a species of seaweed high in iodine, iodized salt or supplementation."
We never expected to see the Price Foundation including material that promoted underwater plants as food for human beings or the intake of excessive amounts of salt, but these things have become politically correct amongst our peers. The important thing to notice from the above example is that iodine toxicity is actually being encouraged in the fact that the admittedly high amount of iodine cannot be gained from any normal human diet; and therefore, it is trivial to deduce that the human body was not designed to process that much iodine. The article essentially catalogs a shameful process of experimenting on humans to see what happens; and while that could be called science, it most certainly is not ethical medicine. The test subjects of these grand experiments are not given the informed consent that they are being used as test subjects for a substance with known toxicity issues. Instead, readers are told the lie that their health is being helped. If Weston Price were alive today, he would be deeply ashamed of Sally Fallon and the colleagues whom she has come to admire. Fallon is not some random lady from Blogspot. She has been involved in some serious research in the past, and we quoted her work in previous times. Of course, we can no longer quote her as a credible source of information. Such politically correct articles are why so many iodine drinkers have written to us about miserably failing health; and we're talking about really serious, life-endangering issues, like difficulty breathing and heart rhythm abnormalities. We get lots of those 'help me' messages as a result of such advice. We also get plenty of attacks, because either we are wrong, or everybody else is. We wish it were the former; because we could then easily fix the problem between our chairs and keyboards. It is unfortunately not so easy.
To spell it out, there is an elite club that is made up of the who's who in the alternative health media. They work together, profit together, and nobody gets out of line. They are a chorus, sometimes spouting truth, and sometimes lies, but the chorus always sings unanimously. Except us, that is. We are not welcome in the club, and the problem that this reveals is a serious one. The fact that there is unanimous agreement about what is to be promoted amongst the club members means that there really is no independent alternative media covering health issues, and this is a very disturbing realization. Some of you will not be able to believe it at first, and we will understand that. It is nonetheless the truth, and it is a truth that we cannot run from forever. Take for example the highly esteemed Dr. Russel Blaylock. He absolutely ignores us, and he's just one of dozens who do. If Blaylock disagrees with something that we published, then we would expect for him to jump at the opportunity to correct us. We're shunned instead. All of the gurus likewise ignore us, because we tell the truth, even when it makes our own community look bad. That makes us the problem. Thus, we do it alone, because we have to, because they won't do what we do.
Most of you originally came to us because you wanted to find alternatives to the medical monopoly and the dishonest science behind it. This is something that we have labored to provide you with. However, we are alone. We are so very alone. You won't find another open, honest, objective source, or real independent research within our community. I'm sorry, but it is the truth. The things that the F.D.A. says about our community... well... they're sadly true. Our leadership is comprised of con-men and other opportunistic manipulators, whose suggestions will often hurt you more in the long term than doing nothing at all. Even those who have character (and these people never make it to the top) rarely have the research skills needed to do the job.
The members of the elite club will continue sticking together tightly, and now more than ever, they will privately (and maybe publicly) label Health Wyze as the problem, alongside anyone else who threatens their dogma. We can expect to see even more reports from them promoting mushrooms to treat cancers, urine-based therapies (Dr. Stanilaw Burzynski), MMS (chlorine dioxide), and drinking elemental iodine; despite the fact that these things tend to have the opposite effect upon health than what is advertised.
Real science is a good thing, but its perversion is terrible. Whether bogus science comes from the establishment or from people who falsely present themselves as truth seekers; bad science is still bad science. It is a dangerous fabrication built upon a foundation of lies. It is the sort of thing that we intend to fight, regardless of its source. Political correctness will not get in our way again.
I'll go deeper into the source of the problems, even at the risk of totally demonizing my efforts. There is a singular dark and sinister force behind our problems in obtaining truthful health reporting, and I do mean literally. The anti-Christian religions, including the Wiccans (witches), other pagans, and flat-out Satan worshipers have embraced what is legitimately God's medicine. Our community is infested with that human trash, so we needn't look far to find evil. That junk about us not eating animals and saving the environment from humanity isn't a new thing. These are ancient principles of Earth worship going back thousands of years. It's why you see the words 'Natural', 'Earth', 'Mother Earth', and 'Gaia' being thrown around so much at alternative medicine sites. Hidden in plain sight, they are worshiping the 'Great Mother' (also known as 'Mother Earth'). The people of these religions don't really want to help us with our health, despite their embrace of alternatives. In fact, the dark religions promote hurting others for self-gain. They mainly want to stop us from offending their goddess, 'Mother Earth', and that starts with us no longer eating "her" animals. What follows is tricking us into offending the one true God, by disregarding our rightful dominance of nature. He commanded us to eat meats after the great flood, but the pagans tell us that we are to become subservient to the beast(s). We have studied the dark religions, and the patterns are unmistakable. It's why you'll only find the truth here.
"If you will listen carefully to the Lord your God and do what he considers right, if you pay attention to his commands and obey all his laws, I will never make you suffer any of the diseases I made the Egyptians suffer, because I am the Lord who heals you. -- Exodus 15:26